Ecoprogetti The catalogue

The catalogue that makes a solar panel line clear even to non-engineers.

Ecoprogetti specialises in building complete production and recycling lines for solar panels. The production processes are many, and they tend to look hard to understand. To make them clearer I learned everything about the company, how a panel is built, every machine on the line, recycling at end of life, and told it step by step: the company, the machines, the lines and the process become clear even to people outside the industry. Every machine has photos, a plain description, its datasheet and its video, in a design people enjoy leafing through. The result is a tool for selling. In the ten years I ran their marketing, turnover grew from 20 to 33 million euros a year, and the catalogue is one of the tools that got them there.